Apple owns about 98.10% of all unique impressions on onswipe enabled websites.
Apple’s massive share was followed by Samsung’s Galaxy Tab and Motorola’s Xoom, which managed 1.53 percent and 0.21 percent of tablet-based traffic, respectively. Amazon’s 7-inch Kindle Fire came in fourth with 0.11 percent. (Source)
Apple’s iOS owns 75.12 percent of total mobile content consumption across Onswipe’s monitored network, followed by Android with 22.3 percent and all others with 2.5 percent.
Another interesting data
Kindle Fire has seen a bump in web content engagement, as users spend 79 percent more time per page visit compared to iPad users. Amazon’s small form factor device also generates 138 percent more page views per visit relative to Apple’s tablet.